To adapt to the demands of the 21st century, Toombul Shopping Centre at Sandgate Road, Nundah is set to launch its new $35-million dining and entertaining precinct called ‘UPSTAIRS’ by the end of 2019.
The latest addition to Toombul Shopping Centre’s modernization, ‘UPSTAIRS’ will integrate indoor/outdoor alfresco dining options with new entertainment facilities. It will feature up to ten new restaurants, lifestyle venues and a refurbished art-house cinema.
What is exciting about this development is that it will be headlined by Archie Brothers Cirque Electric, a circus-themed leisure-tainment kidult wonderland.
The details surrounding Toombul Shopping Centre’s Archie Brothers outpost are vague but it is expected to be similar to its interstate counterparts which feature arcade games, bowling alleys, dodgem cars, interactive 3D theatres, and virtual reality games.
Customers are also definitely going to go wild with Archie Brothers’ menus which fit in with the circus decor. Their food and drinks focus on over-the-top novelty American diner fare, such as pink burgers and cocktails topped with candy.
The upcoming dining hub will be developed over three stages to manage disruption and allow ongoing operation.
When it opened in 1967, Toombul Shopping Centre catered to a market that comprised mostly of lower to middle income workers. Although the major stores which included Kmart, Target, Coles, and ALDI had a loyal following, Toombul Shopping Centre lacked colour, vibrancy and atmosphere. The centre badly needed a brand-new image.
Today, the shopping centre sits in an affluent trade area and the spending power of the market has now increased as high income households are identified as key residents within its trade area. The core customer base presently consists of young, well-educated, affluent, tech-savvy, and socially conscious individuals who expect quality service.
When new management took over in May 2016, some of the first upgrades done were the installation of travelators in the Kmart mall and then some 200 undercover car parks were added.
Renovation of the Fresh Food Mall began almost immediately and soon the centre’s ambience began to change dramatically. The Fresh Food Mall’s transformation was stunning, vibrant and colourful.
Also, the covered outdoor dining area linked to the centre entrance significantly improved the liveliness of the shopping centre.
‘UPSTAIRS’ promises to be a place not only for people to eat and shop but also to socialise, be entertained and indulge. It promises to host Insta-worthy experiences and will offer a different kind of dining experience for those craving for something new and exciting.